Goodbye VMTurbo, Hello turbonomic!

Big news today from workload monitoring and management vendor VMTurbo - The name has gone and the brand is now called “turbonomic”.

The name change emphasises several facets of the company’s product- not least that it’s not limited to Virtual Machines, or VMware. At a community briefing by Eric Wright last week the compatibilities with Microsoft Hyper-V, XenServer, RHEL, plus container and cloud platforms were highlighted just for starters.

What’s in a name?

There’s obviously been a lot of thought put into the name change- anyone who has ever worked for a company that has renamed or rebranded will attest to the fact that it’s not something you can do on a whim. So what’s turbonomic about?

turbo- This has been retained (along with the green circle) from the VMTurbo era. The real-time performance of the product is still key to the organisation.

nomic- This part is twofold, firstly the Autonomic Control that their product offers - having self-managing operations where applications collect resources from the platform’s engine in realtime. Secondly the foundation of economic principles are core to this process of matching resources to applications. Together these controls and principles allow QoS management of resources to enable services to meet defined SLAs within the environment- guaranteeing application performance.

Any infrastructure- be it IaaS, containers, or applications does three things- it schedules resources, monitors services, and orchestrates configurations and provisioning. This is where turbonomic is pitched; the platform works across the infrastructure to ensure that applications are configured with the necessary resources and then are monitored to ensure that if the requirements rise or fall over time that the appropriate capacity is provided to the workload in realtime. As a result of this automation we’re told the need for the sysadmin to spend their day balancing services should be removed. turbonomic tell us this leads to happy sysadmins, and that’s a good thing in my book.

Interested? If so, have a look at